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Hot Tomato Kickoff Party

THURSDAY 4pm-6pm, Hot Tomato Pizza

  • Food OYO, order ahead!

  • Head to the bar for a free pint of Sierra Nevada

  • Join us outside - look for the Roam tent

  • Early Check-in: Bring your COVID test/vaccination documents (photos accepted), and an ID to get a festival wristband. Fast track into registration Friday morning starting at 8AM. 

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This photo is from an event in Fruita which spanned 70 degrees and sunny to this snowstorm in less than 48 hours. The lesson? Prepare for anything in Colorado! 

Rain or shine, the festival will go on! We have shelter should any nasty weather roll our way and backup plans if trail conditions become unrideable. Practice being hardcore with us - and for goodness sake, bring a rain jacket, warm layers, and something to cover your noggin!


Yes, Costumes Are a Thing

Our very first festival was Halloween weekend, and we had so much fun dressing up that we've continued the tradition! If you're into themes, ours is animals...but by all means, bust out that pickle costume.

Most folks dress up before the SHREDTalks panel, or they just throw on their outfits right before the dance. No costume? It is just a tiny bit less fun, but come as you are!


Bag Check + Bike Corral

We will have bag check at Registration. Please have anything you are planning to leave in...wait for it....a bag! We'll throw some tape and a name on it so we know it's yours. When you need the bag back, we'll jump into Nancy the school bus and get it out for you. 

We'll also have an enclosed bike corral inside the expo venue should you want to leave your personal bike at the fest while your ride a demo whip!

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Our name is on your wristband i.e. you represent US. We expect you to be fantabulous trail stewards, respectful toward others, and ambassadors of stoke.


We probably don't need to say this, but we will: Anything our staff deems inappropriate will not be tolerated and you/your party will be removed from the festival. Ugh. That would suck, so let's not even go there. Be kind. 

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We're thrilled to announce the launch of the

Roam Fest Adventure Film Tour!

This epic evening of all things shred has been programed by our staff with YOU in mind. 

Celebrate powerful stories & joy on two wheels. 



LET'S REACH $20,000

Since 2017, we've donated over $16,000 to 501(c)(3) non-profit trail advocacy groups & community organizations through YOUR beer tips and raffle ticket purchases. 


100% Beer tips: COPMOBA

100% Raffle proceeds: World Ride


If each participant spends $20 on tips &/or raffle tickets, we reach a mega milestone: $20,000 in donations! We'll challenge the Sedona crew to hit $5,000. 


Cash is GREAT, but we can take credit card and Venmo donations. 


Shuttles will run from/to Bestslope Coffee Company in downtown Fruita to the festival. Public Parking is across the street at the City Hall lot.

MASKS ARE REQUIRED inside vehicles


Friday Departures

7:45am, 8:00am, 8:15am, 8:30am

Friday Returns

6:00pm, 7:00pm, & after film screening


Saturday Departures

7:00am, 7:30am, 8:00am, 8:30am

Saturday Returns

6:00pm, 8:00pm, & after dance party


Sunday Departures

7:30am, 8:00am, 8:30am

Sunday Returns

1:00pm, 3:00pm, 4:00pm


Roam Fest Fruita 




It has been a wild ride getting ready for this little bike party in the desert. You may have noticed we've been a bit quiet on the socials and in our communications. Did you know we plan this festival with a primary team of two? With an unusually full calendar of events this fall, we haven't had a lot of wiggle room to post to the 'Gram. . . and I don't even know how TikTok works. Maybe someone can show me at the festival? Actually, don't. . . I'd rather just have a beer with you.

All this to say, we're here to plan for something we hold near and dear to our hearts: human interaction. This event is about riding bikes, bumpin' elbows with rad brands, and exploring a world-class ride destination...but it is so much more. Where else can you find 300 bike-obsessed people with commonalities like squeezing in a ride between your kids' soccer practice, finding time to train while working towards a big promotion, or stepping into a sport with little knowledge but a keen sense of adventure? My squishy little heart is doing a jig of excitement for all of you; you will meet so many incredible humans next weekend, and I feel honored to help create a space for this community to collaborate and thrive in. 

Do me a favor? Read this whole newsletter. It's chalked full of details that will help you be more prepared for the best damn party of your life. Thanks for being good planners...I promise you won't regret bringing that animal costume. 

Keep the stoke, 

     Ash Zolton


Ash Zolton

Festival Director | Roam Fest


Our venue is brand new and Google doesn't quite know how to find us just yet.


To start, head to the 18 Road Trailhead. There will be signs and staff to help direct you once on 18 Road.  You will turn RIGHT about a mile before the 18RD Trailhead onto a gravel road and then RIGHT into the festival campground.


Day parking is through the campground too.


Here's a map link to the 18 Road Trailhead. Be sure to follow the signs to the festival! 



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We have tons of updated information on our Plan Your Trip page, including a new FAQ list specifically for camping.

Campground opens at 6PM Thursday night right after our Kickoff Party officially ends at Hot Tomato PIzza


It will get COLD AF once the sun goes down. Please plan & pack accordingly!

What Should I Pack?

Personal Gear

  • Casual shoes

  • 1 puffy coat for post ride

  • 1 flannel

  • 2-3 casual shirts

  • 1-2 pair travel/comfy pants

  • 1-2 pair of casual shorts

  • Outfit for evening dinner out

  • Undergarments

  • Socks

  • Travel towel

  • 1 beanie & 1 hat w/ sun visor

  • Toiletries

  • Wet wipes/hand sanitizer

  • Personal medications

  • Phone/electronics charging cords

  • Portable battery charging unit

Camping Gear

  • 1 gallon water a person per day

  • Tent/Footprint/Rainfly

  • Pillow

  • Sleeping bag & extra blankets

  • Head lamp

  • Lantern (optional but nice)

  • Table

  • Sunshade (tent, awning, etc.)

  • Tent weights/stakes

  • Trash can/bags (pack it out)

  • Stove/grill + fuel
  • Wood for campfire

  • Lighter!

Ride Gear

  • Helmet

  • Riding shoes (flats or clipless)

  • Riding pack (1-2 liter hydration)

  • 2-3 sets of riding shorts/jerseys

  • 2-3 Padded shorts/chamois

  • Riding layers (ie merino wool)

  • 1-2 pair gloves

  • 2-3 pair athletic socks

  • Knee/elbow pads

  • Rain jacket & Light windbreaker

  • Riding sunglasses

  • Chamois cream

  • Sunscreen/Bug spray

  • Fix-a-flat/emergency kit (recommended)


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Breakfast, coffee, to-go lunches (to take on your ride), and onsite lunch are all being purveyed by amazing local vendors. Thank you for supporting our local small businesses with your patronage next weekend. 

Dinner is on us and features Whole Foods ambassador & chef Lentine Alexis


Group Rides

We have over 80 group rides planned for the weekend at three trail systems: 18 Rd, Kokopelli, and Lunch Loops (Sunday only). We have rides and routes for all ability levels. Here's the breakdown of festival participants:


Skill Level 1&2     10%

Skill Level 3          25%

Skill Level 4&5    44%

Skill Level 6&7      21%



Demo all the wheels and bikes! Due to supply chain issues, there will be fewer than expected bikes at our festival (and every bike fest on the planet.) There are still heaps of bikes to try, but please be patient as one may not be readily available in your size each morning. Should you bring your own bike? Yes, especially if you are driving; it’s always good to have a backup plan.

Wheels: Industry Nine

Bikes: Pivot, Specialized, Liv, Ibis, & Rocky Mountain


Expo Vendors

There will be a crew of stoke-filled brands hanging out for the weekend with apparel, gear, and bike services. This includes several of our local shops and local trail non-profit COPMOBA (say it with me: Cop-Mo-Ba)


 Check 'em out:: Sierra Nevada (free beer), SRAM, Shredly, Ride Force, Wild Rye, .Pac,  Gear Junction, Grassroots Cycles, Naked Bike Co, COPMOBA, Wild Rye. World Ride, & Kama Surface Co.



Want to learn about suspension? Basic bike maintenance? How wheels are built?


We’ve got so many topics to choose from for new riders, experienced riders, and everyone in between.


Workshops will be happening all weekend before and after your rides. A full schedule will be available at the festival expo.

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Evening Activities

Should you stick around for the evening? OH HELL YES!

Real talk? It’s a total rookie move to leave the festival in the evening.


We feed you dinner. We show adventure films. We rented a ton of heat lamps, bought fire wood , and have 50 blankets to keep you toasty. There's also a DANCE PARTY that you DO NOT want to miss! And yes, the animal costume theme is actually a thing. 


Celebrating diversity, equity, & allyship in the outdoors


SHREDTalks Panel

Saturday Night

Join us for a discussion on diversity, equity, and allyship in the outdoors. This year's panel will be moderated by DEI Specialist and outdoor enthusiast Alyssa Gonzalez. 


Enjoy an evening of enlightenment from a group of shredders leading the charge and making big, positive changes in the outdoor scene. 

Claudia Jackson

Navajo Leader

Claudia has attended Roam Fest since our flagship event in 2017. It is our biggest honor to give her a platform to share her inspiring journey with the Navajo (Diné) community. 

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Body Positive Adventurer

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Isabel Rodríguez

Mexicana MTB Coach

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Black Girls Do Bike Denver

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LGBQT Athlete/Ambassador

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COVID-19 Vaccination/Test Requirements

Valid proof of a negative COVID test or full vaccination is required upon entry


Q: Do I need to wear a mask when I arrive?

A: Please have a mask on when getting into line until you've had your records checked. Once you're past our "bouncers", you'll be in the main expo area and can take your mask off. Masks are still required when inside shuttle vehicles, no exceptions. 


Q: Do I have to have my physical vaccination card or test results?

A: A photo or email of either document is acceptable. 


Q: Will you be checking ID's?

A: Yes. We need to verify your age (over 21) anyway, so we'll cross reference your ID with your COVID documents at the same time. Please have your ID ready. 


Q: What is the time frame for COVID tests?

A: If you are not fully vaccinated, you will need to take a COVID test with results received within 48 hours of the event (i.e. we cannot accept COVID test results that you received prior to 10/5). 


Your safety is our top priority. 

Our vaccination/test policy will be strictly enforced.